USPS promotions have become a powerful tool for marketers looking to stretch their budgets and enhance campaign performance, but their value goes well beyond postage discounts. On August 7, Kate Sanders, Omnichannel Product Development Manager at BCC Software, will lead a webinar that dives into how these programs can be leveraged to drive higher engagement, increase impressions, and deliver stronger…
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It’s hardly a report for the evening news, but Sioux Falls (SD) station KSFY reported July 14 that Lewis Drug and Hy-Vee stores would no longer be able to “sell postage or mail packages” for the USPS by the end of September. When asked for comment, a USPS representative stated only that “the Postal Service determined that nearby postal facilities…
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After reading the Postal Service’s July 1 Industry Alert (“USPS to Implement Second Phase of Service Standard Refinements on July 1”) it’s clear that the agency’s PR writers have again shown their singular ability to spin anything the USPS does into a great benefit for its customers. Accordingly, we’re proposing that an award be developed that can be given out…
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