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Postal Bootcamp
August 14 @ 1:00 pm – August 21 @ 3:00 pm EDT
Presented by The Postal Professor, George Heinrich
Obtaining postage discounts is becoming more and more complicated. Automation compatibility is the key, and mail pieces that are designed to comply with postal guidelines, automated equipment, and include barcodes achieve improved delivery times and significantly reduced postage costs.
Industry statistics show that mail piece designs that are not compatible with automated processing can cause postage costs to double. This makes it critical to assure that mail piece designs meet USPS guidelines before ink or toner get on paper. Everyone involved in the creation of a direct mail piece must have a thorough understanding of USPS regulations and how the USPS processes mail. This is a key factor in obtaining maximum postage discounts and minimum delivery times.
Postal Bootcamp will provide attendees with the basic knowledge required to assure your customers that they are getting the best value for their postage dollar. This 8-hour class will be presented in four 2-hour sessions over a two-week period. While recordings will be made available, attending each session live is strongly encouraged.
Session one will be held August 14, 15, 20, and 21 from 1:00-3:00 PM ET. (via Zoom)
Session two will be held September 16, 17, 23, and 24 from 1:00-3:00 PM ET. (via Zoom)
Registration includes 8 hours of live Zoom bootcamp training, a PDF of the full course presentation, a certificate of completion, and recording access for two weeks following the session.
Pricing for each session:
For subscribers, the cost is $419 for the first attendee, $179 for each additional attendee per session.
For non-subscribers, the cost is $699 for the first attendee, $299 for each additional attendee per session.
Each attendee will require a unique email to register, attend, receive course materials, and receive certification after the course. Cancellations must be received 72 hours prior to the start of the session. Substitutions are allowed up to 1 hour before the start of the session. Registration changes will not be permitted after each session begins. No shows will not be refunded.
Some of the topics include:
- Oop$, Goof$ and Flub$
- How the USPS Functions
- Speaking Postal
- Retail vs. Discounted
- Classes of Mail
- Shape Based Processing
- Quality Addressing
- Barcodes and Machinability
- Tabbing Folded Self-Mailers
- Data Management
- How Presort Works
- Transportation Discounts
- USPS promotions